Cross is best known for co-creating the television version of Weird Science, for which he co-wrote the pilot and numerous episodes, directed two episodes, and served as co-executive producer. His other most notable screenwriting and producing work includes writing ten and producing twelve episodes of the series Parker Lewis Can't Lose with his then-partner Tom Spezialy.
His other work includes the co-executive producer of Veronica's Closet and consulting producer for both Dawson's Creek and Get Real. He has written episodes of the series She Spies, Players, and Enterprise.
Cross has written one episode for Desperate Housewives.